Story Frame 2 – A PBS Mind in an MTV World *

“Hello, you don’t know me, and I don’t know anything about fundraising, or even television for that matter,” I said, in what I hoped was a bright and confident tone. “But would it be possible for me to come in and talk to you? I think I might be able to help you.”

I was speaking to the receptionist at WNVT, a PBS station in the Virginia suburbs of Washin…